Undergraduate Admission Blog

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October 24, 2013

The USC Iovine and Young Academy: Where Dream Factories Are Made

8741777737_3c69bea046_h         A few months ago, an exciting announcement was made about a new academy that will accept its first incoming freshman class in the fall of 2014. With their generous donation, music moguls Jimmy Iovine and Andre Young (that’s Dr. Dre for the rest of us) established the Iovine and Young Academy for Arts, Technology and the Business of Innovation. It is a program that truly embodies the interdisciplinary ideals that the USC experience is centered around.
         The conception was inspired by their wildly successful Beats headphone business. They seek “innovators, entrepreneurs, creators and disrupters” who have a specific interest in creative design, programming and entrepreneurship. With this in mind, the goal of this academy is to create a space for students to explore the cross-connections of the arts and technology.
         During Mr. Iovine’s recent commencement speech at USC, he expressed difficulty in recruiting recent graduates who have a background in the arts and innovation: “If the next start-up that becomes Facebook happens to be one of our kids, that’s what we are looking for,” said Mr. Iovine. (Wortham, NY Times)
         This is certainly an exciting time for USC and its prospective students. With the relatively recent success of various tech start-ups, this academy is another step forward for the University in its ability to produce students who will be equipped for the careers of the future. Faculty from the engineering, business, music and fine art schools will come together to teach students in a curriculum designed especially for the Academy. Dean Erica Muhl, the director of this program, describes the core of this curriculum as a space to “create a common, multi-lingual literacy and fluency across essential disciplines” and will equip graduates with a knowledge that is “unparalleled in an undergraduate degree.”
         I don’t know about you, but I wish a program like this existed when I was applying to a university!
         For more information and admission requirements, please visit the Academy’s website at www.iovine-young.usc.edu or follow them on Facebook, Twitter: @USCIovineYoung.